GoPave: The CRM Built for Asphalt Contractors
Never miss a lead. Book more estimates. Get paid faster. Build a five-star reputation. GoPave is the CRM built specifically for paving contractors.
Capture. Book. Get paid. Get reviewed. Repeat.
Most paving contractors lose more revenue to slow follow-up than to anything else. A lead calls, nobody picks up, the lead calls the next company on the list. An estimate goes out, nobody follows up, the job goes cold.
GoPave fixes that. Every inbound call, form, and message captures instantly. Missed calls trigger a text-back in seconds. Follow-up runs on autopilot until the estimate is booked. Invoicing is digital. Reviews are automated. The flywheel compounds.
Built for how paving contractors actually run.
Capture Every Lead
Calls, web forms, Google Ads, and messages all pipe into one inbox the second they come in.
Missed Call Text-Back
If you cannot answer, GoPave texts the caller back within seconds so the lead does not walk.
Automated Follow-Up
Text, email, and call reminder sequences that run until the estimate is booked. Even at 9pm on a Saturday.
Estimate Scheduling
Prospects book themselves into your calendar. No more back-and-forth on times.
Digital Invoicing & Payments
Send branded invoices, accept card and ACH, and trigger automatic payment reminders.
Review Automation
After every completed job, GoPave requests a five-star Google review on your behalf.
Why paving contractors switch to GoPave
Built for Paving
Designed for asphalt contractors, not tech companies or generic agencies. Every screen matches how paving actually runs.
Replaces 4+ Tools
GoPave replaces your missed-call handler, follow-up app, booking tool, invoicing platform, and review software in one bill.
Done-For-You Setup
We import your contacts, build your follow-up sequences, wire your lead sources, and train your team. You just close jobs.
GoPave is a CRM, not estimating software.
If you need takeoff or material estimating, keep using your existing tool. GoPave handles the lead, follow-up, booking, payment, and review side of your business so the work you sell actually closes faster. The two stack together cleanly.
Ready to Stop Losing Leads?
Book a personalized GoPave walkthrough and see how it fits the way your paving company runs.
FAQs for contractors
Not sure where to start? Here are the most common questions asphalt contractors ask.
What is GoPave?+
GoPave is a CRM built specifically for asphalt contractors. It captures every lead, sends an instant text-back when calls are missed, runs automated follow-up sequences until the estimate is booked, handles digital invoicing and payments, and automates five-star review requests after the job.
How is GoPave different from a generic CRM?+
Generic CRMs like HubSpot or Salesforce were built for software sales teams. GoPave is built for paving contractors. The lead capture, missed call text-back, follow-up automations, and review flows all match how an asphalt company actually books jobs.
Does GoPave do estimating or takeoff?+
No. GoPave is not estimating or takeoff software. GoPave handles the lead, follow-up, booking, payment, and review side of your business so the work you do close actually closes faster. Use your existing estimating tool alongside it.
What does the missed call text-back do?+
When a prospect calls and you cannot pick up, GoPave automatically texts them back within seconds so the lead does not bounce to your competitor. Most paving contractors recover several jobs a month from this alone.
Will my crew actually use it?+
Yes. GoPave is mobile-first. A crew lead can update a job from a phone in three taps. There is nothing to train on.
Can I collect payment in GoPave?+
Yes. Send branded digital invoices, accept card and ACH, and trigger automatic payment reminders. You get paid faster without chasing checks.
Does GoPave automate reviews?+
Yes. After a job marks complete, GoPave automatically requests a five-star review from the customer. Over time this builds the Google review count that wins you more local jobs.
Do you set everything up?+
Yes. We handle full GoPave setup, import your contacts, build your follow-up sequences, wire it to your website and Google Ads leads, and train your team.
The Full Paving Marketing System
One agency. One pipeline. Every channel a paving contractor needs to win more work.